The festival Pure&Crafted, which was launched in Berlin in 2015 and initiated by BMW Motorrad, will be held for the second time this year in the Sommergarten at Messe Berlin.
On 1 July 2022, fans can experience the special mix of handmade music, motorcycle culture and new-heritage lifestyle in the usual manner.
With the new edition of the Pure&Crafted festival, the audience will be sent on an emotional rollercoaster ride by indie heroes Pixies as headliners. In business since 1986, the Pixies have not only influenced many indie greats, but are still a guarantee for a power-packed live performance. The highlight of every show is surely their most famous song “Where Is My Mind”.
In the run-up, the band Nothing But Thieves around frontman Conor Mason will be on stage, too. The rockers Altin Gün as well as The Vaccines from London will give a preview of the exciting diversity in which the musical independent world will gather. We will be announcing more live gems in the coming weeks.
The 50s splendour of the Sommergarten provides the right ambience for fashion and accessories that combine material authenticity and coolness to create a timeless look.
Exhibitors such as Bad & Bold, SA1NT or Blundstone join forces in the common heritage spirit to form the General Store. The ultimate thrill is provided by the motorbike acrobats around Donald Ganslmeier, who laugh at gravity on the steep face of their Motodrom. With their show, they are an integral part of the festival.
The Pure&Crafted Festival has found its new home in the Sommergarten of Messe Berlin. The funnel-shaped area is as much a place of longing as it is an adventure course.
Between the main stage, the custom exhibitor area and the General Store, the cinema, food trucks and small music stages provide a close-knit network of attractions. And if that’s not enough, the Pure&Crafted is immediately followed by the BMW Motorrad Days.
At this traditional event on 2 & 3 July, you can dive deep into the world of BMW Motorrad enthusiasts – and continue to enjoy elements of Pure&Crafted. General Store, Wheels Area and the Motodrom will remain open during BMW Motorrad Days.
Advance sales started
The Pure&Crafted will not only be more compact in terms of space, but also in terms of time. Previously held on two days, this summer it will be held on one day.
The condensed programme creates a more intensive experience. With its triad of music, motorbikes and new heritage, Pure&Crafted celebrates classic indie culture – and is well on its way to becoming a classic itself.
The pre-sale for the Pure&Crafted Festival has started and limited Early Bird tickets can be secured now for EUR 30, at www.pureandcrafted.com.
Anyway, for more information about BMW Motorrad UK, access https://www.bmw-motorrad.co.uk/en/home.html.
photos: BMW Motorrad